Simple | Efficient | Attractive
We at Shezartech believe that design is one of the most important aspects of the software. The design’s role is equivalent to that of functional capabilities in determining a software product’s success or failure. User-interface is the first aspect of software that its users get to see. So, it is the design that creates the first impression. A good design is not just a good-to-have thing that enhances the aesthetic value of the software by taking care of its cosmetics. Instead, the design is one of the most crucial aspects. Hence, quality design is a must, not a maybe. User-interface can enhance or dampen the user experience greatly. An attractive design alone can keep users hooked up to the application. Whereas a poor design might drive users away, even when the product is functionally very apt. Along with attractiveness, we focus on simplicity. Even a highly attractive design would not be able to keep up users’ interest if is hard to navigate through. We make it a point to ensure that our designs make products look attractive and act as a persuading factor that encourages first-time users to explore more and more.
Our designing pipeline is meticulously configured to ensure that we design precisely as per our clients’ expectations. The list of steps that we follow when designing is as below:
Understanding the Client
We make it a point to gather an overall understanding of our clients. The domain in which our client works, the purpose for which the client wants the product matters from the design perspective. The app’s overall look and feel is kept in sync with that. Our team gets in touch with clients and gains the relevant knowledge in that regard.
Understanding the Business Need
The next step is to understand why exactly the client wants the product. This step involves knowing the application of the product, estimating the number of concurrent users, likely user devices, users’ age group, educational background, work domain(s), experience with using sophisticated software applications etc.
If the total number of concurrent users is high, then the user-interface is kept lightweight to ensure optimal performance. That is significant when a web application contains large webpages that comprise of many UI elements.
User devices with modest configuration often struggle when rendering a rich user-interface. In case, the list of likely user devices involves a considerable percentage of legacy devices then heavy UI elements are avoided.
User-interface of applications with a young or less educated user base is always kept very simple. It would involve a minimal number of UI elements along with simple.
Work domain of users influences their capability of dealing with software. We take leverage to design applications with a slightly complex structure if that allows implementing a few extra features when the users are tech-savvy.
Having gained an understanding of the client’s requirements, we begin with creating designs. Tools like Balsamiq and Envision to develop primary designs. The same is sent to clients for approval. Shezartech’s and client’s teams discuss the designs and suggestions are provided from both the parties.
Applications’ front-end is created once clients approve wireframes/prototypes. This work is done using tools like Adobe Photoshop and Adobe XD. Front-end is shared with the client. Again a round of discussion and approvals takes place. Once clients approve designs, then the same is sent for development.